Category - Media
Topic - The Creative Process (Phase Three)
Issue - (Role #3) The Judge evaluates an idea and decides what to do with it*
Tiptoid -
In the creative process, the Judge takes the Artist's idea and can do one of three things with it - implement it, change it, or throw it away.
The Judge keeps an open mind so possibilities are not squelched and Artists are not stifled.
The Judge looks for problems that new ideas may carry with them.
The Judge makes the hard decisions so that the The Warrior (Role #4) has an idea to work with which is worth fighting for.
The Judge must remind him/herself to –
Here are five things the Judge should consider while reviewing the idea -
• Know your objective
• Consider pros and cons
• Avoid bias
• Avoid arrogance
• Make a decision
As you can see, a Judge's role can be challenging, but good decision-making will positively move the creative process along to its final phase.
Now, find out what The Warrior does with the idea by checking out Tech Tip “The Creative Process (Phase Four).”
*information taken from “A Kick in the Seat of the Pants” by Roger von Oech
Glossary -
implement - apply
squelch - destroy
stifle- subdue
decisive – critical
bias - prejudice
Find Out More - read “A Kick in the Seat of the Pants” by Roger von Oech
Submitted by - Johnathan Lay
Site Managers - Nana Yeboah and Kelsey Tedder
May 2006